Monday, October 16, 2006

RED

Alright so for those of you who do not know yet. (Product) RED launched in the US last week on the 13th. For those of you in this fine windy city who still haven't heard about it, I'm really going to need you to crawl out from under the rock that you've been living under. I say this because the Launch for the US was on Michigan Ave. It was on Oprah, on the new, and all over the newspaper. It was on four full pages in the New York Times. This is a pretty big deal. Click on the banner at the top of my blog and join (Product) RED. The short version of the story is that buying (RED) Products from the companies working together and part of the profits goes to help fight AIDS in Africa. Its a new business model to give back. I could go on and on, but it would make more sense to just click on the banner and read yourself. I will however tell you the companies involved so far, and then you might not wonder why I know so much about it. American Express gives 1% of the money you spend. Motorola makes red cell phones. GAP, Emporio Armani, Converse all make lines of clothing and accessories where some of the profits go to fight AIDS in Africa. Apple recently join and now you can buy (RED) Ipods. Alright well go to the (RED) website, read the RED (BLOG), and buy Red (PRODUCTS).